Keyword Density Checker
Paste your text to see which words and two-word phrases repeat most, and what share of the total they make up.
How density is calculated
Density is simply how many times a word or two-word phrase appears, divided by the total word count. Common filler words ("the," "and," "of," and similar) are excluded from the ranked list so the results reflect actual topic words rather than grammar.
Common uses
- Checking that a page's target keyword appears often enough — without being obviously repetitive
- Spotting accidental over-repetition of a word or phrase before publishing
- Comparing the vocabulary focus of two drafts of the same page
Frequently asked questions
What is a good keyword density for SEO?
There's no single official target — most modern SEO guidance favors writing naturally for readers over hitting a specific percentage, since search engines have moved well beyond simple keyword-count matching. As a rough sanity check, densities much above 3–4% for a single term often start to read as repetitive.
Can keyword stuffing hurt my page's ranking?
Yes — search engines can penalize or simply rank lower pages that appear to unnaturally repeat a keyword purely to game rankings. Writing for a human reader first, and checking density afterward as a sanity check, is the safer approach.
Why are common words like "the" and "and" excluded from the results?
These filler (stop) words appear frequently in any English text regardless of topic, so including them would just show grammar patterns rather than the actual subject matter your content is about.
Does this tool check keyword density against competitors?
No — it only analyzes the text you paste in. It doesn't compare against other websites or search results; use it to sanity-check your own draft's word frequency.